What's The Latest?

Costume character and mascot staff
Tuesday, August 15, 2017

We're recruiting for office based staff! Senior Staffing & Account Manager and Junior Staff Booker
Wednesday, May 10, 2017

Benefits of Hiring Promotional Staff
Tuesday, January 24, 2017

B M Promotions co-founder shortlisted for Event Magazine's Event 100 Club
Friday, November 18, 2016

Winners at the Leamington Business Awards 2016
Monday, November 14, 2016

Looking for new member of the Beautiful Minds team
Tuesday, June 14, 2016

Flying start to 2016 for Beautiful Minds Promotions
Monday, May 16, 2016

Event partner for the AEO Excellence Awards for Third Year Running
Wednesday, May 04, 2016

The NEC Birmingham celebrates turning 40
Thursday, February 25, 2016

A strong year for Beautiful Minds Promotions and we're not finished yet
Thursday, November 26, 2015

Specialists in Promotional Event Staff
Thursday, November 26, 2015

Promotional Event Staff September Update
Thursday, September 10, 2015

Beautiful Minds promotional event staff cover nationwide campaign
Wednesday, August 05, 2015

What our promotional staff have been up to recently
Thursday, June 04, 2015

Official event staffing partner at the AEO Excellence Awards 2015
Thursday, March 12, 2015

BM's Valentine's Day cupids take over London... and the world!
Tuesday, March 03, 2015

Beautiful Minds Promotions shortlisted for another award
Monday, February 23, 2015

Sampling Staff Highlight 0f 2014
Wednesday, December 17, 2014

Lisa's Event Staffing Highlight of 2014
Wednesday, December 17, 2014

Event Staff Highlights of 2014 - Part 2
Wednesday, December 17, 2014

Promotional Staffing Highlights of 2014
Wednesday, December 17, 2014

BM Managing Director, Lisa Simpson makes the Event 100 Club top 50 for a second year running
Thursday, December 11, 2014

Event Magazine's most influential
Wednesday, November 19, 2014

Experiential, sampling and promotional staff
Thursday, November 13, 2014

A day in the life at Beautiful Minds
Wednesday, November 12, 2014

Cheerio Olivia!
Friday, September 12, 2014

Featured in the news
Monday, August 18, 2014

New appointments for expanding Beautiful Minds team
Monday, August 18, 2014

Our big news made the press
Tuesday, June 24, 2014

BM announced as Logistik Group's new staffing supplier
Monday, June 23, 2014

A few pictures of a couple of events we have been working on this week
Monday, June 16, 2014

The importance of training promotional event staff
Tuesday, June 03, 2014

Association of Event Organisers Excellence Awards Finalists
Wednesday, May 28, 2014

BM HQ Recruiting Again
Tuesday, May 20, 2014

Our new business win was featured in a few event industry news sources
Monday, October 21, 2013

NHS business win - Beautiful Minds feel well pleased
Tuesday, October 15, 2013

Autumn Fair 2013 Highlights Featuring Our Staff
Wednesday, October 09, 2013

Another season win - Worcester Warriors
Thursday, September 19, 2013

New Business Win for Beautiful Minds
Monday, July 29, 2013

Event Magazine - Event Awards 2013 shortlist announced
Thursday, July 25, 2013

Check out this Event Magazine article; How I Got Here - Lisa Simpson
Thursday, July 25, 2013

A Happy Team
Wednesday, June 19, 2013

Beautiful Minds Director Jordan taking on the Snowdonia Challenge
Monday, May 13, 2013

Sampling Staff - The Collective Dairy
Thursday, May 02, 2013

Costume Character Staff for Promotional Events
Thursday, October 13, 2011

Getting the best from Promotional Staff
Thursday, September 22, 2011

How pre show marketing can go above and beyond both exhibitor & visitor expectations
Friday, September 09, 2011

Beautiful Minds team up with The Collective
Wednesday, August 24, 2011

Getting the best from Promotional Staff

Promotional staffing is an integral part of experiential marketing, and can massively aid the communication of key brand messages direct to the consumer. The calibre of promotional staff can vary massively, as can their ability to correctly interpret what your brand is all about. There are several components that form a successful and worthwhile promotional campaign; initially, you must ensure that you choose the best available staffing agency with which to work – one which is dedicated to understanding and achieving your objectives – Beautiful Minds Promotions. We meticulously and rigorously sift through applicants to ensure that only the crème de la crème end up on our books, containing only the finest Brand Ambassadors that the industry has to offer.

Our staff thinking on their feet and creating a buzz for Vision Express

In return for the outstanding level of commitment and performance our team of staff will offer you, there are a few salient points that you may wish to consider with regards to staffing a campaign and establishing a good relationship with the staff.

The Benefits of Promotional Staffing

  1. Never underestimate the importance of a good brief! By providing us with as much information as possible on your brand, campaign, and specific staff requirements, we are able to determine who will be the best possible staff for your particular brand, and ensure that they are as knowledgeable as possible about your product. Depending on the product, provide them with samples so they are able to try it out and learn everything there is to learn about it, particularly its benefits, which they can then communicate to the public.
  2. Remember – promotional staff are people too! Provide them with a good uniform, and allocate breaks fairly. Don’t subject them to working conditions you would not be prepared to adhere to yourself.  Providing staff with skimpy clothes midwinter on an outdoor campaign will definitely not guarantee that they will perform to the best of their abilities; ditto allocating one 20 minute break on a ten hour shift! From my own personal experience working as a BA, I would advise that ensuring staff are comfortable is a must, as is giving them sufficient time to have something to eat and drink, and rest their feet. Standing up for hours on end whilst smiling widely and being polite and friendly requires a lot of energy! Treat staff fairly and you will reap the benefits.
  3. Finally – communicate and resolve problems as they arise. If a member of staff is not performing to your expectations, or the event is not running as smoothly as you would wish, inform both the member of staff, and HQ, as quickly as possible to ensure that this can be remedied. Our staff are very flexible, willing and eager to please, so any shortcomings on their part will most likely be as a result of a misunderstanding, and can easily be rectified. It is also essential that you inform HQ immediately if there is any aspect of our staffing with which you are dissatisfied, as it may be that we can spot where the breakdown in communication, or misinterpretation, has occurred. It is very little use waiting until the end of an event to let us know you were not happy with your staff – there is nothing we can do at this point!

We have extensive experience in events, both hands on and in terms of organization and staffing, and can confidently say that we will provide you with the best promotional staff available to you.